CooWriter AI

AI content tools are everywhere, but many of them slow us down instead of helping. With CooWriter AI, we finally get a WordPress-focused plugin that tries to solve real problems we face when writing, editing, and publishing content inside the block editor.

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CooWriter AI – First Look Video

What CooWriter AI Is Trying To Solve

CooWriter AI is a WordPress plugin that connects AI tools directly into the Gutenberg block editor. Instead of jumping between a browser tab, a separate AI tool, and WordPress, we can stay in the editor and control:

• Full post generation from a single prompt
• Line-by-line or block-level editing
• Custom AI-generated images
• Translation of the selected text.
• Styling and block tweaks, like buttons and tables

This is especially helpful for agencies, freelancers, and DIY site owners who need to speed up content work without losing control over the final result.

Core Features

Complete post generation.

CooWriter AI lets us create a full post using a single prompt. For example, we ask it to write a post for a popular WordPress calendar plugin, and it produces:

• A clear headline
• Intro copy
• Body sections
• A conclusion

The basic flow inside the editor looks like this:

1. Add the CooWriter AI block to a post.
2. Enter a prompt that describes what we want.
3. Click the generate icon to create the content.

We do not have to leave WordPress or copy and paste from a separate AI tool. This is ideal when we need a draft for product pages, plugin overviews, or blog posts that we will refine.

Precision editing with normal mode and selection mode

The feature that stands out most once we start working is precision editing. CooWriter AI supports two modes:

• Normal mode for creating new content
• Selection mode for editing existing content

In selection mode, we can:

• Highlight a paragraph and say, “rewrite using a more professional tone.”
• Select a conclusion and ask for it to improve the closing.
• Change button text without touching anything else

For example, we select a paragraph about events and ask CooWriter to rewrite it with a more professional tone. It changes the paragraph and introduces phrasing like “elevate your event management,” while leaving the rest of the post as-is. If we do not like the change, we undo it like any other edit in WordPress.

We repeat the same process with a button, telling it to “change button text to Buy Now.” The text updates immediately, and again, only that block is touched.

This block-by-block control is the real strength of CooWriter AI in daily use.

Custom AI images inside the editor

CooWriter AI also handles image generation from inside WordPress. When we select an image block, we get a “Generate image using CooWriter AI” option.

Here is how it works in our test:

• We click the image block inside the generated post.
• We choose “Generate image using CooWriter AI.”
• It pre-fills a prompt like “Screenshot of a user-friendly WordPress calendar.”
• We pick an aspect ratio, for example 4:3 (standard).
• We confirm the generation and see that it will use 10 credits.

Within a short time, CooWriter AI returns a screenshot-style image. We select “Use this image,” and it is inserted into our post and saved to the Media Library.

When we inspect the file, we see:

• File type is PNG
• Size is large.
• Dimensions are 1280 by 896.

From a performance perspective, these images need optimization. On any serious site, we would run them through image compression or use a plugin that compresses uploads. We might also resize or crop them if we do not need that large resolution.

So, a few simple tips for AI images with CooWriter AI:

• Choose the aspect ratio based on where the image will appear.
• Watch your credit usage; each image uses 10 credits.
• Optimize and, if needed, resize images after upload.

Natural tone and conversational content

Another helpful feature is tone adjustment. We can ask CooWriter AI to make text more casual or more friendly, which is perfect when a draft sounds too stiff.

Instead of rewriting by hand, we select the section and use a prompt such as:

• “Make this more casual.”
• “Make this friendlier.”

The tool rewrites the text in place. For agencies working with different client voices, this saves time during the polishing step.

Smart translation of selected text

CooWriter AI can also translate selected text. We highlight a paragraph, switch to selection mode, and type a prompt like “Translate to Spanish.”

The plugin replaces the selected English text with Spanish, all within the block editor. For multilingual sites, this helps with:

• Translating small sections like CTAs or feature lists
• Creating a second language version of key parts of a page
• Testing different languages without leaving WordPress

It is not a full translation system with language switching, but it gives us fast translations right where we work.

Tight integration with the WordPress block editor

CooWriter AI is built for the Gutenberg block editor, and it works with normal blocks we already use.

We can:

• Insert the CooWriter AI block via the “+” icon or by typing /coowriter
• View credit usage and reset date in the sidebar
• Ask it to add content in structured formats

Here are a few examples from our test:

• We prompt CooWriter AI to “add a two-column table to compare our plugin with another.” It generates a comparison table using table blocks that we can edit like any other table in Gutenberg.
• We ask it to “add a red button for a sale alert.” It inserts a button with sales text, such as “Limited time sale.”
• In selection mode, we choose that button and tell it to “change border radius to 3 pixels.” The corners become less rounded, which indicates that it can adjust visual styles as well.

The plugin also has a pin icon for its panel. In our test, pinning is not very clear visually. The icon only becomes slightly darker, so it is easy to miss whether it is active. This is a small user interface detail, but it is one that the team could improve over time.

Installing And Setting Up CooWriter AI

Creating an account and getting credits

We start by creating a free CooWriter AI account. The free tier includes 50 credits, which the site explains is enough for roughly 4 to 6 full pages of AI-generated content. That is more than enough for a first look.

Inside the CooWriter dashboard we see our:

• API key
• Credit count

We copy the API key, since that is what connects our site to CooWriter AI.

Installing the plugin in WordPress

We have two paths to install the plugin:

• Install from the WordPress plugin repository.
• Download it from the CooWriter AI dashboard and upload it.

On our test site, we:

1. Log in to the WordPress admin.
2. Go to Plugins, then “Add New.”
3. Search for CooWriter AI or upload the plugin file.
4. Click Activate.
5. Go to the CooWriter AI settings screen from the plugins table or left menu.
6. Paste the API key and save changes.

Once we save the key, we are ready to create content.

Hands-On: Creating And Editing A Post With CooWriter AI

Generating a full post from a prompt

We start by creating a new post in WordPress. Inside the editor, we:

• Click the “+” icon and search for “CooWriter AI,” or
• Type /coowriter to insert the block directly

The CooWriter block opens a prompt box and shows subscription info on the right, including:

• How many credits we have used
• When our credits reset

We enter a prompt such as:

Create a post for a popular WordPress calendar plugin.

We are in normal mode, so CooWriter AI will treat this as a request to generate content. The interface suggests pressing Command + Enter, but since we are on Windows we simply click the generate icon.

After a moment, we see:

• A headline like “Effortlessly manage your events with our top WordPress calendar plugin.”
• Several paragraphs that explain the plugin features and benefits.
• A button call to action.
• An image area we can work with.

We add a manual title in the WordPress title field, for example “Calendar Plugin Intro,” and we now have a complete post draft.

Editing specific sections in selection mode

Next, we test selection mode. We toggle from normal mode to selection mode, which tells CooWriter AI to only modify selected blocks.

1. Highlight the final paragraph of the post.
2. Go back to the CooWriter AI block at the top.
3. Enter a prompt like “rewrite using a more professional tone.”
4. Scroll down to see the change.

The paragraph updates. We confirm it replaced the old version by using undo and redo. Seeing the text switch back and forth confirms that CooWriter AI only touched that one block.

We test the same approach with a button:

• We select the button block that says “Discover the plugin now.”
• We use the prompt “change button text to Buy Now.”

The button text updates to “Buy Now,” and nothing else in the post is modified. This style of editing feels natural, especially for client work where we often need small, focused changes.

Working with images and media

For images, we use CooWriter AI directly from an image block inside the post.

1. Click on the image area inside the generated content.
2. Choose “Generate image using CooWriter AI.”
3. Accept or adjust the provided prompt text.
4. Leave the aspect ratio at the default 4:3 standard.
5. Confirm the generation, knowing it will use 10 credits.

The plugin creates an image of a user-friendly calendar-style interface. We accept it, and it appears immediately in the post and in the Media Library.

As we saw earlier, the file arrives as a high-resolution PNG with a large file size. For real sites, we would run it through image optimization to keep page load times fast.

Adding extra structure and design elements

We also test CooWriter AI with more complex requests, still from inside the editor. For example, in normal mode, we ask, “Add a two-column table to compare our plugin with another.”

CooWriter AI creates a table with columns and comparison points. Even if it does not perfectly match the “two column” wording in our head, the result is a usable comparison table that we can edit.

We then ask it to “Add a red button for a sale alert,” and it inserts a button with text like “Limited time sale,” styled as a clear call to action.

Later, in selection mode, we select that button and say, “Change border radius to 3 pixels.” The shape changes to a more squared look, which gives us style control from natural language.

These small styling changes show that CooWriter AI is not only about words; it understands block structure and can help with layout and design tweaks.

Translation And Other Smart Uses

One of the more impressive moments comes when we test translation. We:

• Select a block of English text.
• Toggle selection mode.
• Use the prompt “Translate to Spanish.”

The block content updates to Spanish instantly. For multilingual agencies or site owners, this can help with:

• Creating bilingual sections
• Testing messaging in another language
• Supporting customers from different regions

We also see that CooWriter AI respects the standard Gutenberg workflow. The AI-generated content is just normal blocks, so we can always edit them by hand after the fact.

A few fun ways we could see people using this in real projects:

• Comparing two plugins in a quick table for a review post.
• Building sales alerts and promo buttons in product pages.
• Translating CTAs or intro sections for campaign landing pages.

Final Thoughts

CooWriter AI already covers a surprising amount of ground in its early stages of development. We can generate full posts, adjust specific paragraphs, create custom images, translate text, insert tables and buttons, and even tweak styles, all from inside the block editor. The precision editing and selection mode feel especially powerful for real client work, where control matters.

AI inside WordPress will keep evolving, but tools like CooWriter AI already give us a more direct, block-level way to work. Used with care, it can help us write faster, edit smarter, and keep our focus where it belongs: on useful content that serves our clients and readers.