Nelio A/B Testing

Nelio A/B Testing keeps conversion optimization inside your WordPress dashboard—create, run, and analyze experiments without external tools, coding, or separate platforms.

AI scans your content and visitor behavior to suggest high-impact tests, so you spend less time guessing what to try next.

The plugin covers nearly every element on a WordPress site. Test full pages, posts, headlines, menus, widgets, themes, custom post types, CSS, JavaScript, PHP hooks, and WooCommerce products or pricing. Heatmaps, clickmaps, and scrollmaps show exactly how visitors interact with each variant. Goals track clicks, form submissions, purchases, and other actions, with statistical confidence built in.

Setup stays simple for any skill level. Variants are created with the editors and page builders you already use, including Gutenberg. Once a clear winner emerges, the plugin can apply it automatically so the better version goes live without manual steps. Segmentation rules let you target specific visitors by device, location, referrer, or other criteria. Everything stays logged and reversible from the same interface.

Agencies and site owners gain a single place to manage experiments across multiple sites or client projects. Results stay tied to real visitor data rather than assumptions, and the entire workflow happens without leaving WordPress. The outcome is faster iteration, clearer decisions, and measurable improvements in conversions.

Key Features of Nelio A/B Testing

• • Native A/B and multivariate testing fully inside the WordPress dashboard
  • AI suggestions for high-impact experiments based on content and behavior
  • Tests for pages, posts, headlines, menus, widgets, themes, and custom post types
  • WooCommerce product, pricing, and offer tests
  • CSS, JavaScript, and PHP hook experiments
  • Heatmaps, clickmaps, and scrollmaps for visitor behavior
  • Automatic deployment of winning variants
  • Conversion goals with statistical confidence tracking
  • Segmentation by device, location, referrer, language, and other rules
  • Compatibility with Gutenberg and major page builders
  • Full experiment management and reporting without external tools
  • Undo and logging for all applied changes